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SVENJA JELEN
Art & Concept
“It’s Sunny, people!” This isn’t just the best news ever, it’s also the motto of Sunny, Apollo’s testimonial for sunglasses in 2020. Their mission: to put
a smile on everyone's face and a pair of sunglasses on their noses.
The campaign was realised with two shoots. The first one focussed on people and lifestyle, the other one on a selection of sunglasses arranged in a summer setting. Both were used at POS, in the Apollo magazine, the website and social media.
POS, Apollo magazine

Glimpse into people motives
Glimpse into still motifs

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